Retain
Turn Buyers Into Repeat Customers
Increase retention, repeat purchases, and customer lifetime value through customer-focused marketing strategies.
Bring lapsed customers back
Some customers drift away. We find them, work out why, and build campaigns that bring them back before they're gone for good.
Lapse detection
Spot customers who've stopped buying or engaging, before they're fully gone.
Win-back campaigns
Targeted offers and messages built to bring lapsed customers back to purchase.
Reason-based re-engagement
Tailor the win-back message to why a customer likely left, using quizzes or surveys to find out, not just a generic discount.
Win-back performance tracking
Measure how many lapsed customers return, and what brought them back.
Lapse detection
Spot customers who've stopped buying or engaging, before they're fully gone.
Win-back campaigns
Targeted offers and messages built to bring lapsed customers back to purchase.
Reason-based re-engagement
Tailor the win-back message to why a customer likely left, using quizzes or surveys to find out, not just a generic discount.
Win-back performance tracking
Measure how many lapsed customers return, and what brought them back.
Win-Back FAQs
It depends on your business, but usually it means someone who hasn't bought or opened an email in a set window of time, like 90 or 180 days.
We look at their behaviour and, where it helps, ask them directly. That tells us whether to focus on price, product, or just staying top of mind.
No. A discount can work, but so can a reminder of what they're missing, a product update, or a simple check-in. The right approach depends on the customer.
Most campaigns show results within a few weeks. Some customers respond straight away, others take a few touches before they come back.
Yes. Once it's set up, lapsed customers are picked up and moved into the win-back flow without anyone doing it by hand.
Ready to win back the customers you've lost?
Lapsed customers already know your brand. Let's give them a reason to come back.